Cookie Policy

The website www.hisound.eu uses cookies.

What is a cookie?
A cookie is a small text file, generally consisting of identifiers, website names, letters, and numbers, which the user, while navigating the web page through a web browser (e.g., Internet Explorer, Chrome, etc.), can allow or disallow to be installed by storing it on their computer, mobile device, or other equipment used. The cookie file is "passive" (it does not contain software programs, viruses, or spyware and cannot access information on the user's hard drive).

What are cookies used for?
These files allow the user's terminal to be recognized and provide them with content tailored to their preferences. Cookies ensure a pleasant browsing experience and offer the user comfortable services, such as: online privacy preferences, shopping cart, or relevant advertising. Cookies are also used to prepare anonymous aggregated statistics that help us understand how a user benefits from our web pages, allowing us to improve their structure and content.

What types of cookies do we use?
We use two types of cookies:

• Session cookies - temporary files that remain on the user's terminal until the browsing session is closed or the application (web browser) is closed.
• Persistent cookies - files that remain on the user's terminal for a defined period according to the parameters of that cookie or until they are manually deleted by the user.

For what purposes are cookies used by this site?
We use cookies for the following purposes:

• Cookies for website functionality (necessary for the operation of the site);
• Customer registration cookies (necessary to place online orders);
• Visitor analysis cookies;
• Marketing and advertising cookies.

Examples of cookies' usefulness (that do not require user authentication through an account):

• Content and services adapted to the user's preferences – product categories and services.
• Offers tailored to user interests.
• Remembering login details (username and password).
• Retaining child protection filters regarding online content (family mode options, safe search functions).
• Limiting the frequency of ad display – limiting the number of times an ad is shown to a user on a website.
• Providing relevant advertising for the user.
• Measuring, optimizing, and analytical features – such as confirming a certain level of traffic on a website, what type of content is viewed, and how a user reaches a website (e.g., via search engines, directly, from other websites, etc.). Websites perform this usage analysis to improve their content for the benefit of the user.

The user can withdraw their consent at any time and can block cookies by modifying the settings of the browser they use.

If you wish to block cookies, some website functionalities will be disabled, which may cause certain malfunctions or errors in using our site. For example, blocking cookies may prevent you from:

• Shopping online
• Logging into your account

Disabling cookies does not mean that you will no longer receive online advertising—only that it will no longer take into account your preferences and interests, highlighted through your browsing behavior. Most browsers are set by default to accept cookies, but you can change your settings to block some or all cookies.

What data do cookies contain?
In most cases, cookies do not directly identify Internet users but rather the terminal from which they accessed certain web pages. These data are encrypted in a way that prevents unauthorized access by third parties.

Retention and deletion of cookies
Generally, an application used to access web pages allows cookies to be saved on the user's terminal by default. These settings can be modified by the user so that automatic cookie management is blocked by the web browser or the user is informed every time cookies are sent to their terminal.

Updates to the cookie policy
HiSound may update this cookie policy to reflect changes in various cookies used for operational, legal, or regulatory purposes. Please read the cookie policy regularly to ensure that you are appropriately informed about how we use cookies.

Third-party services
HiSound uses the services of the following third parties to provide functionality, analysis, and advertising. These third parties may set and use cookies and/or similar technologies on the website www.hisound.eu.

For more details, you can consult the data protection policies and guides for managing user preferences and deactivation options provided by the companies that manage these services, as applicable.

Google Analytics
Category: Statistics
Purpose: Web analytics
Policies: Google Analytics Terms, Google Analytics Support

Google Ads
Category: Marketing
Purpose: Remarketing
Policies: Google Ads Privacy Policy, Google Ads Technologies

Facebook
Category: Marketing
Purpose: Remarketing
Policies: Facebook Privacy Explanation